• Big Joe Crypto
  • Posts
  • How much Bitcoin should you own? BlackRock says own 84.9%

How much Bitcoin should you own? BlackRock says own 84.9%

PLUS, the best place to buy Bitcoin

Hey – this is Big Joe Crypto.

Here to break down the latest crypto news, insights, and numbers for ya like I’m a bean counter (shout out to Mr. Bean by the way).

Speaking of numbers, BlackRock’s best are saying you should own 80%+ Bitcoin! 🤩 Let’s dig in.

Mr. Bean, at his finest.

Here's what's happening today:

  • 🤩 BlackRock reps give you the perfect portfolio (hint: it includes A LOT of Bitcoin)

  • 🚀 New crypto, Unibot, is pumping!

  • 🤝 My favorite place to buy Bitcoin and crypto

Got big crypto questions?

💡 Just so you know, we include affiliate links into our content from time to time. If you decide to purchase anything from our partners using our links, we get a little crypto-crumble 🍪 – aka, “we get compensated”. It’s our way of keeping the lights on and the content high-quality at Big Joe Crypto. Learn more.


Crypto Fear and Greed Index for July 28, 2023 - Markt Mood Meter

*Prices as of 11:15 AM EST. BIG Movers based on top 300 cryptos by market cap.


How much bitcoin should you own? BlackRock’s brightest say 84.9%

Bitcoin logo flying and bouncing

Bitcoin goes up and down. But BlackRock thinks it’s going uuuuuuup long-term 🚀 

One of the things that people wanna know is how to diversify their investment portfolio.

If you’re in any way part of this curious group of people, you’re in luck!


Because 3 BlackRock employees took it upon themselves to conduct some research, and here’s what they came up with.

The big claim…

In late 2022, a group of BlackRock’s brightest did a thorough evaluation of what a profitable portfolio would look like.

This research is obviously being noticed now that BlackRock has filed for a Bitcoin ETF.

Anyway, in their quest to come up with the best risk- reward portfolio, they landed on this

  • 9.06% in stocks

  • 6.04% in bonds

And *drumroll please*

  • 84.9% in BTC

Yup. You read that right, and here’s proof (not that I don’t think you believe me, we’re friends after all!)

Yup, they said “a LARGE 84.9%”!

How much bitcoin should you own as part of your crypto portfolio?

We already know what BlackRock thinks when it comes to your overall portfolio of stocks, bonds, and crypto.

But if you were to break down your crypto portfolio, how much of it would ideally be Bitcoin?

Well, it depends…

I know – easy answer right? Actually, not really.

It really comes down to how much risk you wanna take, and how much upside you’re looking for.

My RACI crypto investment system (Rational Asymmetric Crypto Investing) is focused on reducing risk to near zero, while maxing out your gains.

Part of that system is having the right allocation breakdown.

Here are the 4 levels I use to decide how much Bitcoin and which cryptos should be in my portfolio:

1 - Core Cryptos – Safest and most conservative.

2- Growth Cryptos – Not as well known as core cryptos, but have a solid reputation and a growing user base.

3- High Risk Cryptos – Higher potential returns but more risky.

4- Speculative Cryptos – Even higher potential returns but extremely risky.

I won’t get into the weeds today, but understanding these levels and how to distribute your investments among them is crucial.

Think of it as diversifying your crypto flavors - some spicy, some mild, some sweet, all based on your personal palate.

Check out my personal crypto portfolio and see how I decide how much Bitcoin, Ethereum, and altcoins to own.

PLUS, I break down the crypto allocation levels, AND you’ll see which exact assets I currently own.

🤔 Why you should care

We all want to look at our portfolio, and utter the words, “you’re perfect” – but often creating the perfect portfolio happens over time.

Man in yellow shirt, eating and saying you're perfect

Building the perfect portfolio also doesn't stop at knowing how much Bitcoin to own.

If you want to experience the true upside potential of crypto, you’ll want to know about lots of other cryptos too.

And that’s what I’m here for.

To give you the scoop on the best projects to look at, consider, and invest in.

Oh, and when to sell to generate max profit. 📈 

I’m an open book when it comes to the cryptos I buy, which ones I sell, and which ones I’m holding for the long-term.

Wanna see which ones? 👇️ 


Beat the Bitcoin Bandwagon with Early Bird Moves

Just as the sun is certain to rise, and your avocado toast is destined to land butter-side down, the rush into Bitcoin is as inevitable as a moody cat meme going viral.

So, why wait until the party’s in full swing?

It’s hard to imagine now that Bitcoin Price is around $30,000, that it once cost just cents!

Bitcoin all time highs and lows history chart 2010 to 2022

Bitcoin at $0.09 🤤 

Then it was a few dollars, then a few hundred, a few thousand…

Do you see where I’m going with this?

I can never tell you what to do with your money, but my money’s on Bitcoin going up long-term.

That’s why I buy a little bit every week, and if we see a big crash there’s a good chance I’m gonna buy a TON more.

Where is the best place to buy Bitcoin (BTC)?

With the biggest asset manager on Wall Street, BlackRock, showing so much love for Bitcoin, it’s got people wondering where the best place is to buy it.

There are lots of places and ways to buy BTC, but Kraken is one of my favorite places to do it for a couple of reasons…

1/ They have a good track record and have never been hacked.

2/ They do something called a “proof of reserves” that proves they actually hold the Bitcoin and don’t lend it out secretly like FTX did.

So if you wanna jump on the Bitcoin bull before it possibly rockets to new all-time highs, consider Kraken.

Kraken secure crypto exchange



Yup! And if you want to get ahead of the incoming crowd, check out the official crypto investor’s guide.

Bitcoin hold meme with mobile phone comparison

LOL! This is exactly why you need to invest rationally. Let my “RACI” system show you how.

Pepe in a room with trading charts and stressed out

What do you think of today's email?

Login or Subscribe to participate in polls.

DISCLAIMER: Nothing in this communication, or from Big Joe Crypto and associated bigjoecrypto.com domains is financial advice. It’s all educational and is not investment advice, a recommendation or a solicitation to buy or sell any assets or to make any financial decisions. Please be careful, stay rational, and do your own research (DYOR).